CRM and ERP are terms widely used in the management of any company, let´s see a very summarized concept of both;
CRM (Customer relationship Managment) is the software related to customer service; reservations, tracking, surveys, complaints, and sales funnel.
ERP (Enterprise Resource Planning) refers to the software package used for the administrative and financial control of companies, for example; payments, collections, advances, quotes, purchase orders, invoices...
YachtERP integrate both functions in the same platform, prospect, track your sales and reservation funnel, keep track of advances, collections and payments, quote and invoice, control inventory.
Plus, processes operations, accounts receivable, accounts payable, and bank reconciliations in real time.